The Digital Marketing Intern will support key initiatives across search engine optimization, generative engine optimization also known as AI search, and performance reporting for Launch That projects.

Day-to-Day

• Support some execution of SEO and GEO strategies (on-page optimization support, page production tasks, tagging, QC).

• Assist in data aggregation and pulling reports from multiple sources for dashboards and recurring monitors.

• Build a working understanding of the team's marketing tools and where each data source is authoritative.

• With guidance, complete SEO tasks related to page production: keyword research and competitive analysis, content production support, page tagging, and QC.

• Monitor AI Search / AI Overview visibility: helping QC which pages are being cited by AI engines (Google AI Overviews, ChatGPT, Perplexity) and flagging gaps and opportunities.

• Help track and report on changes in traffic, rankings, AI-citation share, and emerging trends.

• Perform content QC, checking pages and drafts for accuracy, SEO optimization, link quality, and adherence to content, SEO, and YMYL guidelines.

• Follow established processes in competitive and SERP monitoring, reporting movement by competitors in both traditional and AI search results.

• Assist in measuring the effectiveness of strategies by reporting from a variety of sources (GA4, Google Search Console, Ahrefs, Semrush, Nozzle, Mixpanel, and internal dashboards).

• Share report findings with team members through email, Slack, or team meetings.

• Utilize AI tools within company parameters, where appropriate, to improve efficiency, support decision-making, and enhance work quality.

• Collaborate cross-departmentally with other team members (SEO, Paid Search, Content, and Design/Development) to achieve collective goals.

Qualifications

• Coursework or internship experience in digital marketing, SEO, or analytics.

• Familiarity with tools such as Google Analytics GA4, Search Console, Ahrefs, or Semrush.

• Basic understanding of keyword research and on page SEO.

• Strong interest in SEO, digital marketing, or data analytics.

• High attention to detail and ability to work with data and spreadsheets.

• Experience with Google Sheets or Excel including basic data analysis.

• Ability to manage tasks independently and meet deadlines.

• Clear written communication and ability to summarize findings.

• Curiosity about AI tools and how search behavior is evolving.

Bonus Qualifications

• Experience working with data including pivot tables or reporting.

• Exposure to AI tools or prompt writing.

At Launch That, you will learn how content ranks in Google, shows up in AI driven platforms like Claude, ChatGPT, and drives real performance. This role is built for candidates who want to develop practical SEO skills, work with data, and grow into a career in digital marketing or AI powered search.

Launch That is a digital marketing company based in downtown Orlando. Since 2007, we have built high performing digital brands that connect people to valuable resources.

This part-time internship runs for a 4-month term, offering up to 29 hours of work per week. The position pays $14.00 per hour, which will increase to $15.00 per hour in September to stay aligned with Florida’s minimum wage guidelines. Designed as a hybrid role, it includes on-site collaboration from Monday through Thursday, with the flexibility of remote work on Fridays.

Why Work at Launch That

Mission Driven Work
We focus on building high value digital brands that make a real impact.

Experienced Team
Work alongside marketers, analysts, and creatives with deep experience in competitive digital spaces and learn directly from them.

Collaborative Culture
We are a close knit, team first environment that values creativity, ownership, and celebrating wins together.

Modern Office Perks
Our downtown Orlando office includes a fully stocked snack bar, coffee and drinks, and a break room with arcade games and Xbox for recharging during the day.

Hands On Growth
Gain real world experience working on live projects with mentorship and tools used by professional SEO and digital marketing teams.